Shock or Awe ~ I choose AWWWW!

You may have guessed by the name of my blog that I am not one to be easily shocked.  I have lived all over the world. I’ve been a registered nurse for 15 years.  I single handedly raised 3 sons.  I’ve seen some shit. But show me an advertisement featuring animal abuse and I’ll show you someone who can haul ass, at the speed of light, to turn the channel.

The first 4 notes of Sarah McLachlan’s “Angel” are all it takes.

I have 2 rescue cats.  I have donated money to animal charities.  I have donated time to shelters, and I still feel like human garbage whenever those come on simply because I belong to the Homosapien family.

These little critters need help and I don’t think making people feel terrible is the best way to go about it.  Wouldn’t it be more effective if people actually saw the ads?
What if they even LIKED them?

According to the ASPCA, approximately 7.6 million companion animals enter animal shelters nationwide every year. Of those, approximately 3.9 million are dogs and 3.4 million are cats. Each year, approximately 2.7 million animals are euthanized (1.2 million dogs and 1.4 million cats).  A lot of the little creatures are eventually put down, but many, many more of them are getting new homes.  SHOW THOSE!  PLEASE!!!

I would love to see the joyful buggers with their new families…healthy, happy, loved.  The internet is overflowing with animal videos…dogs being goofy, bunnies being cuddly, cats being jerks..and people actively seek them out.

Hey, animal activists, if you want people to help, make them feel GOOD.  People WANT to feel good, they want to feel they have done a “good thing”.  They want to feel they are part of a chain of events that leads to this:


People do NOT want to feel that no matter what they do, no matter how much they give, no matter how much they care, they are still smacked in the eyeballs with this:


The graphic images just turn people away, and call me crazy, but that doesn’t seem like a useful way to spend those donated dollars.  Show a little HOPE.  Show that it actually HELPS.  Show that a donation makes a difference, an improvement, a happy beastie.

All About The Cat ~ Greenbelt Humane Society got it right…

Most people are aware there is a problem and many want to help but most of us don’t want our entire day ruined because we were blindsided by most heartbreaking visual the shock-monsters could get their hands on.

Shock or Awe ~ I choose AWWWW!

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